Started life as Schlup & Co. in 1917, but started selling watches under the Rado brand in the 50s. Best known for the innovative design and use of revolutionary materials such as ceramic, giving the watches a unique look and feel.
The ceramic style was started when they incorporated it with the ‘Integral’ watch, although only in the bracelet, it took a bit longer for the ‘Ceramica’ to come along, which was the first watch to be made entirely with ceramic.
Rado watches are elegant, stylish and subtle, they don’t shout at you like other brands, but certainly, show that you have an appreciation of horology.